Why Long Scrolling Is Hot In Web Designing

Scrolling is the most provocative topic of discussion in web designing. The debate is constantly going on whether it is good to have a long scrolling in your WordPress or it should be avoided? There are fierce arguments on both sides. The major question here lies the correct answer and how to analyze whether it is good or bad? Or it simply depends on the personal preference of the web designer?

Long time back, we thought that the era of long scrolling had come to an end in web design. But as per recent trends of long scrolling in web design, it is found that in the upcoming years scrolling will be given more preference than clicking. Like every coin has two sides, long scrolling has pros and cons. Long scrolling feels natural and is easier than clicking. At the same time, little scrolling spaces out content and makes it harder to scan to find information while shorter scroll gets to the point quickly. But it may increase the bounce rates. It is admirable for sites that want to entice users with the apt use of storytelling, and you can still imitate the website by breaking the scroll into separate sections.

Long Scrolling

Why is Longer Scrolling Is In Trend

Long scrolling is offering massive opportunities to the designers. It engages the audience with attracting storytelling, compelling infographics and produces a more compelling and immersive experience. Here are some advantages of it.

1. Engage Interaction:

It can lead to more user interactions with the stimulation of changing elements. It is not long as clicking; it’s all about scrolling. It prevents the users from complex navigations when one is trying to develop something that suits both small and large screens.

2. Faster: Long scrolling is faster that clicking. It prevents the users from becoming lethargic and waiting for next page to reload. This ultimately slows down or restrains the user experience.

3. Ideal for Responsive Web Design: Different smartphones have different screen sizes. They give hurdles in the pathway of the designers to design the web page. Thus, long-scrolling simplifies things by creating a more smooth transition from desktop to smartphone.

4. Result oriented: Scrolling is a habitual action. If a user clicks on a new page, it requires thought and motivation. It is witnessed that long scrolling page takes people to quick action. It is considered as an ideal way to condense a business message into one exciting page.

5. Lures the end users: Think about you’re holding a smartphone or a tablet. You might feel contented while scrolling but if you’ve to wait for new page to reload then, it might be little annoying for you. In fact, scrolling may extend the time spent on the website and assist the users to create content easily.

6. Better content exposure: It is no doubt that long scrolling gives the high impression to the users. Long scrolling offers infinite scrolling and collects all your content on one single long page. A user can find everything in one single page in one short scroll.

7. Bigger room for creativity: It offers a creative way for promoting information. It helps in exploring the content in a unique way. It’s a step away from complex navigation.

Is infinite scrolling boon or a curse?

Like everything has a disadvantage, it leads to some major problem of the footer; wherein the user has to scroll the whole web page to search for any information which is available in the footer. This may irritate the user and waste the time. The next problem can be disorientation, which leads to navigation issues. It may drive the users hop few pages which are not necessary.

All in all, we can say everything depends on upon users expectation. If users goal are not fulfilled with it, then long scrolling is of no use. Although it has been declared useful by many websites. The only point to keep in mind is to apply best techniques to fetch best results. Because every website owner’s aim is to bring your users back to you.


We have been seen long scrolling websites in 2016. This is not very surprising for the users, and they’re continuously offering the best level of creativity to the designers and website owners. So here is the discussion about it.

How You Can Optimize the Web Accessibility of a Website?

In the current scenario, many enterprises have ignored the power of accessibility because most of the times they have been observed giving more focus on creating the most unique web designs. Due to this very own reason, the motto to serve the purpose of accessibility has also been ignored many times and the users in the later stages find themselves in the state of lurch where they are unable to access the information.

Majority of the developers are under the wrong impression about the accessibility and they think that eliminating the visual appeal will help to improve the over all functioning of the website. These types of misconceptions often lead to the downfall of the website. But with the changing times, these decade old perceptions have also been changing and as the result of this change, today majority of the online visitors are accessing the website by many ways. According to various web analysts, creating the accessible web designs can be instrumental in boosting the viral reach of the website. All together, it can play a constructive role in amplifying the viewership of the website as well.

If you feel that improving the accessibility of the website is a serious matter then it is significant for you to take a few measures to optimize the same. So here given below are some of the solutions, implementing which you can improve the accessibility.

Develop an Informative Content For The Graphics i.e images, videos, pictures

If you want to make your website expressive then it is vital for you to develop rich content for the graphics and write only those words which can easily understood by the online users.

Provide Logical Title to the Links

By giving a logical name to the link, you can easily navigate the users to desired search results. If you will give a reasonable title to the links, the users are most likely to understand what type of content are they going to get in return to their clicks. For an instance if you have clicked on the about us page then on the address bar a linked name “about us” will appear on your screen and then you will be directly steered towards the main site.

Select Some Suitable Font Sizes

You as the developer should utilize the font sizes in the form of percentages rather than using it in pixels or points. This initiative will permit the users to re-size the fonts from smaller to a larger size respectively.

Provide Comprehensive Details

The developers can avoid using unnecessary colors or bright hue tones which most certainly can avert the interests of the users. Suppose you are marking some buttons or required fields with a different name but if it is not well perceived by the online visitors then indicating them with easier words can be a suitable option.

Fill the Missing Links

If you want to avoid yourself from visiting the same page again then using the skip links can be the apt option. These missing links can play a key role in steering you directly to the desired pages.

Chose Easy Name For The Menu

The developers instead of naming the menu buttons like China’ can also name it as “Select Country Name”. Instead of naming it like Male or Female, you can also make it Gender. The name of the default items should be so expressive that a common online visitor can easily understand the main crux of that given link.

Forms Should be Titled Aptly

The forms should be created in logical and reasonable manner. The questions and answers should be inserted in the same line of the input field. The labels should be put on the same side of the input field.

Properly Insert the “H” Tags

By using the proper headlines that too in a disciplined sequence will help the visitors to reach their destination directly. You can also hyperlink these headlines in a group and by clicking it on any of the links, you will be steered to the requisite topics. Similarly, during the PSD to HTML conversions, you are required to follow these rules and would have to place all the H tags in a sequence.

CSS Can be Beneficial

If you want to own a full control over the layout then using the cascading style sheet can be a better option. With CSS, you can change the horizontal or say linear design of the page without changing its visual layout.

Utilize Reasonable Page Titles

If you want that the online visitors should visit your page repeatedly then utilizing the reasonable page titles can be the option simply worth it. If you will put same name for every web page, the reader may get conufused and he may leave the page forever. So it is always recommended that you should keep some logical names for the page titles.

Make the Best Use of Colors

The colors in the website should be used in such a way that a user can easily understand the clear meaning of contents published in it.

Add Detailed Tag Elements with Acronyms or Abbreviations

When you are using the short forms or appreviations in your webpages then using the comprehensively defined tag elements can be the apt option. For an example if you are using the word HTML, then the user visiting the site may get confused and he may shift on to some another link in the website.

Utilize Language with Full Precision

You should use only those words which can easily be searched by the search engines. For an example it is better to the word “Select Your City” instead of New York. The language used by you should be precise and accurate.

Escape From Using the Word CAPTCHA

You should avoid using the word Captcha because there are many users are actually not well versed with the technical terms. So it is always recommended that you should try to make the forms as simple as possible.

Develop a properly Synchronized Form

The order submition form in your website should be developed in such a way that it can easily be understood by the amateur users as well. Even if theperson is not well versed with technology he will be able to operate it with an ease. The lack of technology should not create any hassle for them.